It is essential to digitize points of sale. Because, in order to reinvent itself and better meet the expectations of a public that makes increasingly more use of the web, the point of sale of tomorrow should also be digital. Using digital technology recreates another type of store, capable of taking on full responsibility regarding execution of the act of purchase, which must be immediate and practical, and give customers a fulfilling and social experience.
Stores must now favour an innovative digital approach, to support the digitization of their points of sale. This approach is structured around the “10 commandments for the point of sale of tomorrow”. Continue reading