Author: Ben Park

How Queen can teach us about Customer Expectations in the Digital Age

Leave a comment Posted on 5 December 2017 by Digital Transformation
attentes des clients à l’ère du numérique_EN

“I want it all, I want it all, and I want it now!”. Little did Freddie Mercury realise back in 1989 how prophetic his lyrics would be in describing the future of customer expectations. Although it’s likely that this subject wasn’t at the forefront of his thinking as Brian May penned the track, it did touch on the themes of ambition and social upheaval, both of which are highly relevant in today’s complex and constantly changing service landscape. Continue reading →

What IT service management can learn from CrossFit

Leave a comment Posted on 21 July 2015 by Innovation Management

Six months ago, when my children told me I was “great to bounce on”, I decided to sign up at the local CrossFit gym. I’d heard from friends that it was a good way to get in shape fast. CrossFit has a reputation for being somewhat tribal, with participants enthusiastically cheering, back-slapping and wearing garishly coloured clothes, so it was with some trepidation that I signed up for the induction to my local ‘box’ and set myself on a course to…

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