ACTING TO DEVELOP LOCAL COMMUNITIES
To reinforce its contributions to the common good, a company can choose to set up solidarity programmes. This commitment to solidarity and civic rights might involve sponsorship, supporting innovation and funding programmes that provide access to water and education, or even assisting vulnerable communities. Digital inclusion is also a major issue here.
Instead of simple sponsorship programmes, many companies are now turning their attention towards more complex projects, getting both the company and its employees involved.